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The channel is sometimes likened to a jungle, so it follows that the various personality types working at vendors distributors and resellers could also be compared to the various animals that inhabit it.
But are you a majestic lion, a sly and scheming snake, a cheeky, fun-loving baboon or a loyal and dependable elephant when it comes to how you operate in the office environment?
Ahead of the CRN Sales and Marketing Awards, the deadline for entries for which close on 29 March, we’ve devised a quick test that will allow you to determine which of these four jungle beasts you most closely resemble.
The SMAs will take place on 4 July. Find out more here.